We also understand the need of effective web designing. In here we are going to discuss the basic principles of effective web designing. This will cover the main effective manner to design a website that will give soothing to the user’s eye.
First of all we should understand the need of web designing. The very basic need of a web design is to enhance the user experience and give them proper structure so that they do not face any difficulty while they are in your website.
If in case your design for the website is not up to the mark or it takes a lot of time to load, in this case you will see the bounce rate going up for your website, the time they will spend will also go down and eventually will lead to low conversions.
Nobody publishes a website to give bad experience to its user or to get low conversion rate. Everyone wants their users to return back to their website and wants to provide them good services. But, this has to go through good web designing.
WHAT ARE THE BASIC PRINCIPLES FOR WEB DESIGNING
To understand the principles for web designing, we have to keep our self in place of the user and understand what all things can annoy them. So, here we go:
- Know the purpose of your website: This is the very basic thing; we have to understand the sole purpose of the website. What is the motto whether it is to provide the information, to provide services, it is a blog or it is an ecommerce website. After knowing the sole purpose of our website we can start designing the website according to the standard design or our own design.
- What will be the color: The color of the design also matters a lot because it decides whether the user gets attract towards the color and how effective it is for user. This is also an attractive factor to engage your customer or user to your page. This also improves the bounce rate for the website.
- Left to right pattern: By the studies done on the behavior of users we got to know that they follow left to right pattern i.e. users mainly surf a page from left portion to the right of the page. So, it is very important in web designing to place your important content at the left of the page and place the content which is not so important at the right of the page. Users also follow the structure from top to the bottom so accordingly we have to keep this structure in our mind.
- Proper layouts: The layout of the page should be attractive and well managed. If possible it should be arranged in grids, columns, boxes and in sections that will make your website look amazing. Without proper layout it will be a whole mess for the user to properly navigate through your page.
- Navigation should be easy: Navigation on your page or website is also an important factor in web designing. It helps a user to go through your website without any difficulty and it increases the chances of user to go through your other pages as well. Proper layout of the website also helps a user to navigate properly. But, apart from that there are other factors that help a user to navigate through your page easily. We can generate a effective navigation by using bread crumbs or by placing buttons that lead to your other important pages.
- Loading time should be less: If the loading time to your page is more it might divert your user from your page and also decreases user experience. The user interaction will be also less due to the increased loading time of the page. The loading time of the page can be decreased by optimizing the image sizes, by reducing HTTP requests using CSS and java scripts and compress the codes of HTML and CSS to minimize the loading speed.
- Visibility: Any user coming to your website should not flow according to their mind rather than this they should flow with the visible items of the website. This keeps you ahead of the user and you can understand the perspective of the user, this helps you to drive the user. This is an important move that drives your user according to you.
- Device friendly website: As you all understand that there are several devices through which your users may approach your website. In this situation you have to design your website in a manner that it should be friendly with any of the device. Mainly this problem occurs with the mobile devices because the previous websites were build for the desktops but now as many users are more active through their mobile devices so, we have to have a mobile friendly website. This is also an important basic principle in web designing.
These points explain the basic principles for designing a website effectively. So, I think you are clear on the ground that how we can design a website that too effectively and user friendly.